Another chapter in the long story of corporate rebranding: a couple of weeks ago the Travelers insurance company regained its iconic red umbrella logo after its former parent Citigroup decided to stop using it and sell it back. How did Travelers loseWeight Exercise it in the first place? Here’s a nifty diagram I put together, …
Monthly Archives: March 2007
Taiwan or China? answers
China Airlines: Taiwan Air China China National Petroleum Corporation Chinese Petroleum Corporation: Taiwan (now called CPC Corporation, Taiwan) China Post Chunghwa Post (chunghwa means “Chinese”): Taiwan (now called Taiwan Post) China State Shipbuilding Corporation China Shipbuilding Corporation: Taiwan (now called CSBC Corporation, Taiwan) Central Bank of China: Taiwan (now called the Central Bank of the …